About

My name is Simon Berman, and I’ve been a B2B “products” guy for over 20 years. I’ve launched and managed enterprise products across many different markets including: cybersecurity, application and network testing, emergency notification, IoT, and mobile application development. Based in the Bay Area/Silicon Valley, I’ve worked in companies of every size and had my fair share of successes (Mercury LoadRunner once had over 70% market share) and failures (ahem, moving on now). 

 

Prior to founding WalkAlone Marketing, I held various product leadership and executive positions at Mercury (acquired by Hewlett-Packard), AtHoc (acquired by BlackBerry), Mu Dynamics (acquired by Spirent), Appcelerator (acquired by Axway), Jasper (acquired by Cisco) and Trusona. Over the years, I’ve built up a wide range of skills and expertise in all aspects of product marketing, and I’m as passionate about it now as I was when I started. 

 

I've lived in England, Israel and the U.S., and consider myself a Briserican (British-Israeli-American), but don't hold that against me. To check out my LinkedIn profile, click here.  

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So, if you’re looking for a dose of product marketing expertise, drop us a line and let’s chat.